There are two types of people in the world – those who LOVE Yelp and those who…don’t. Regardless of which type of person you are, if you are a business owner, hopefully you can understand the importance of the community review website. Not only is it not going anywhere anytime soon, but it can actually be a great tool to interact and engage in your customers who use Yelp. And trust me, there’s a lot of them!
Yelp knows the value of having business owners working with them, and they have made it really easy for you to use their site to interact with the Yelpers. You can claim your Yelp listing, track your page metrics, add important details and photos, respond to reviews and more.
Check out this great article from the Social Media Examiner – 7 Ways to Use Yelp to Improve Your Local Business – for an in depth look at just how to use Yelp to improve your local business.